The Avery Group
#Concept Project#Local SEO#Lead Generation#Premium Content

The Avery Group

Dominated local search results for a luxury real estate brokerage, capturing high-net-worth leads through hyper-local SEO and video content.

Client: Avery Real Estate
Year: 2023

The Challenge

The Avery Group was losing market share in the luxury condo sector to bigger, tech-savvy competitors. They were invisible on Google Maps for their most valuable target keywords.

The Avery Group cover imageThe Avery Group cover image

Our Solution

We implemented a hyper-local authority strategy.

  1. Google Business Profile Optimization: Fully optimized their profile and implemented a review generation strategy.
  2. Local SEO: Created neighborhood-specific landing pages targeting “luxury condos in [area]” and “penthouses for sale.”
  3. Video Production: Produced high-end property tours and agent introduction videos to build trust before the first call.

Key Results

  • Rank #1 on Google Maps for 5 major local keywords.
  • 3x increase in qualified inbound calls from the website.
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